Creating community through online engagement
Client : Conveyor Studio
As an independent publisher and studio for bespoke book printing and binding Conveyor Studio had spent ten years growing their business through grassroots marketing and word of mouth before deciding to team up with Whatnot.
The goal for Whatnot was to grow Conveyor’s online presence through social media and digital marketing in a way that was authentic to the brand. Drilling down to Conveyor’s values of education, approachability and aesthetics Whatnot established a visual language and marketing strategies used across the site, social and PPC.